MY|Visage Brand Relaunch Photoshoot

MY|VISAGE recently rebranded from VISAGE+ to MY|VISAGE and were expanding their product line to include skincare, haircare, and sleep aids. Their flagship product, MY| Clear Skin, is formulated based on extensive research and clinical studies, aiming to deliver effective solutions for problem skin. From concept to completion here is the process we took to achieve their goals.

Photoshoot Requirements:

  • Products: We will need high-quality images of our new skincare products.

  • Style: The photos should align with our brand’s clean, sophisticated, and natural aesthetic.

The moodboard was made up of a mix of inspirational product photos and photos from a previous photoshoot. On this photoshoot they wanted a lighter tone than from a previous photoshoot. We had the pleasure of working with local influencer Rachel Rice, Missy Glow on the photoshoot. Myself and Rachel know each other years so I was able to get some very natural laughs and smiles from her.

Model Content with Missy Glow (Rachel Rice):

  • Headshot photos of Rachel holding each supplement (MY|Clear Skin and MY|Nutra Glow) with a glowing smile.

  • Rachel interacting with the supplement.

  • Closeups of product in Rachel’s hands

  • Background Options: A mix of white and warm natural backdrop

Product-Focused Photos:

  • Hero Shot of each MY|Clear Skin and MY|Nutra Glow on a white pedestal surrounded by key ingredients

  • Capsules set out in a flat lay, clean surface with creative lighting using a glass for shadows

  • Products sitting in a clean white setup, variations of containers being lifted

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